An idea for an initial proposal (phase 1)
I've been thinking about the issues highlighted by Mary during the interview, as well as the comments added by Jordi, Sheena, Jardine and Genie on our first post after the meeting, and it's brought two main issues to mind for me and a possible phase 1 proposal. Please let us know what you think, you might find that I've missed an important issue, or that the proposal is flawed!
Issue 1: Interest and Interaction.
Even if the most easy-to-use website on the planet is created for MCRN, getting people interested/interacting with the activities and information will still be dependent on the way that the site is used - does the information invite for/allow interaction and feedback... this is something that I'm still trying to learn: how to invite people to participate by the way I write - it's a massive evolving area of Internet publishing that requires a lot of practice, trial-and-error, reading etc. (Although there's some great tutorials out there too).
Often large email lists are just used for announcements and are not interactive at all (due to the size of the list). It provides an incredible way to 'disseminate' information to large groups of people, but the end result is a loss of community/relevance and hence interest in reading the information (in my limited experience).
One way around this is (as Mary identified) to have more specific groups that are small and specific enough that active involvement and member contibutions can be encouraged. But this runs into the other main issue.
Issue 2: Sending information to multiple groups of people
The MCRN currently disseminates information for a wide range of interest groups. Mary needs the ability to choose which groups of people receive which information. Unless precaution is taken, this may lead to some individuals (who are in multiple groups) recieving information twice, which will be annoying and discourage active involvement.
There are only 2 simple ways around this that I can think of:
Proposal for phase 1
Which leads to an initial solution for phase 1, that is free to set up and easy to use/build upon.
Step 1:
If, together with Mary, we can separate all the contacts on the contact list into the relevant categories (allowing contacts to be members of multiple categories), we can then set up individual Google Groups for each category (hopefully around 4 or 5, or am I dreaming? :-).
This will then allow Mary to send each piece of information only to the specific group as she does currently with a few additional benefits.
More importantly, this will open up the possibility for step 2:
Step 2:
Once Mary is comfortable using the google groups, one specific group can be chosen for a 3-6 month trial of phase 1.
We can set up a free Blogger website (like this one) for the one specific group (one of the more active groups), say "Mental Health in the Mountains", that Mary can use for all the Mental Health information postings. Whenever Mary posts to the site, it will automatically email out the information to the normal mental health email group, providing for a smooth transition for users. The only difference will be that the email has a small link at the end that will open up the website (if people want to comment/interact with the Mary's information.)
This'll enable a number of specific improvements:
If the trial with one group has not succeeded, then we can re-evaluate together with Mary while Mary continues to use the smaller email groups. Nothing to lose!
Are there flaws I haven't thought of? or other benefits? Please let me know what you think! Or perhaps you've got a different idea of your own!
Issue 1: Interest and Interaction.
Even if the most easy-to-use website on the planet is created for MCRN, getting people interested/interacting with the activities and information will still be dependent on the way that the site is used - does the information invite for/allow interaction and feedback... this is something that I'm still trying to learn: how to invite people to participate by the way I write - it's a massive evolving area of Internet publishing that requires a lot of practice, trial-and-error, reading etc. (Although there's some great tutorials out there too).
Often large email lists are just used for announcements and are not interactive at all (due to the size of the list). It provides an incredible way to 'disseminate' information to large groups of people, but the end result is a loss of community/relevance and hence interest in reading the information (in my limited experience).
One way around this is (as Mary identified) to have more specific groups that are small and specific enough that active involvement and member contibutions can be encouraged. But this runs into the other main issue.
Issue 2: Sending information to multiple groups of people
The MCRN currently disseminates information for a wide range of interest groups. Mary needs the ability to choose which groups of people receive which information. Unless precaution is taken, this may lead to some individuals (who are in multiple groups) recieving information twice, which will be annoying and discourage active involvement.
There are only 2 simple ways around this that I can think of:
- Make sure the groups are mutually exclusive (an individual can only exist in one group), or,
- Allow people to be part of multiple groups but make sure that each individual post is only ever sent to one group.
Proposal for phase 1
Which leads to an initial solution for phase 1, that is free to set up and easy to use/build upon.
Step 1:
If, together with Mary, we can separate all the contacts on the contact list into the relevant categories (allowing contacts to be members of multiple categories), we can then set up individual Google Groups for each category (hopefully around 4 or 5, or am I dreaming? :-).
This will then allow Mary to send each piece of information only to the specific group as she does currently with a few additional benefits.
More importantly, this will open up the possibility for step 2:
Step 2:
Once Mary is comfortable using the google groups, one specific group can be chosen for a 3-6 month trial of phase 1.
We can set up a free Blogger website (like this one) for the one specific group (one of the more active groups), say "Mental Health in the Mountains", that Mary can use for all the Mental Health information postings. Whenever Mary posts to the site, it will automatically email out the information to the normal mental health email group, providing for a smooth transition for users. The only difference will be that the email has a small link at the end that will open up the website (if people want to comment/interact with the Mary's information.)
This'll enable a number of specific improvements:
- People can begin transitioning to an easy web-based system, but are not forced to - they can just stick to the email.
- Mary can involve others very gradually - initially engaging readers to add their own thoughts/experience/comments to each post, then as people become more confident, allowing other individuals to post info/articles to the site.
- Provides an opportunity to experiment with the way info is posted over a period of 3-6 months, aiming to build an active online community.
- All the information and comments are organised neatly on the site (including archives), making it easy to find information.
If the trial with one group has not succeeded, then we can re-evaluate together with Mary while Mary continues to use the smaller email groups. Nothing to lose!
Are there flaws I haven't thought of? or other benefits? Please let me know what you think! Or perhaps you've got a different idea of your own!


3 Comments:
At 3:44 PM,
Genie said…
What a grand idea Michael. I especially like the easing into the use of a potential website by using FOSS in the beginning. I am not sure what you mean however, by Proposal 2: People being part of Multiple groups and only sending one post...do you mean that as an individual I can sign up for [say] 4 groups, but that Mary only sends a posting/announcement to one of my groups at a time.
Do you think we should send Mary this website and let her make comments too?
At 5:09 PM,
Michael said…
Hi Genie,
Yep, the idea is that Mary can put you into two separate email groups, such as (and I'm making up these categories) "Mental Health" and "Outreach Activities". Then any one post/announcement should only ever be sent to one group.
So for example, if an Outreach Activity was organised that was in fact related to Mental Health issues, Mary would need to decide on one of the two email groups to send to, or have some people receiving the information twice. I can't think of an easy solution to this (without using more compex software).
It would be great to get feedback from Mary when she has time.
At 7:05 AM,
Michael said…
Anyone else who was in the meeting with Mary (or otherwise) who wants to comment or add their own ideas?
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